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Labels und Greenwashing: Wie aussagekräftig sind sie wirklich?

Bild © by Anne Jacobs
  • Referentin:

    Anne Jacobs

  • Beginn:

    Mittwoch, 18 Uhr

  • Dauer:

    60-90 Minuten

  • Format:


  • Ort:

    - Präsenz in Kaiserslautern: Gebäude 46, Raum 110
    - Online über BBB (-> "zur Veranstaltung")

  • Teilnehmendenzahl:


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Anne Jacobs: I work in sustainability topics since many years. Originally coming from a sustainable construction and energy efficiency background, I extended the environmental view in sustainability with the social and economic dimensions.
I was responsible for the sustainability department of an international company before taking over the role as Referentin für Nachhaltigkeit at the TU Kaiserslautern since September. I believe, during my time in the industry, I was able to collect some insights into greenwashing practices…
Presentation: The presentation will be a masterclass in greenwashing including all the tips and tricks. After this not too serious “how to” guide, we will discuss together what needs to change and what all of us can do in this topic.